.HCS

Red Bull Snow Weekend FEAT.F40

  • Camping gear packed and mounted on the roof racks. ✓
  • Rally lights. ✓
  • Snow chains. ✓
  • Rare Ferrari F40. ✓

Yes, I said Ferrari F40… This sets the stage for Red Bull’s latest and first official motorsports film, celebrating the start of their motorsports channel. This special project boarders between lifestyle and automotive culture but unlike anything anyone has seen before. This was an amazing project with countless obstacles in our path, from multiple car failures (F40’s are not meant to drive up snowy mountains) to bone chilling filming conditions; None of this hampered our crews efforts over the course of shooting and we pulled through to bring Red Bulls concept to life. Please enjoy this little bit of automotive insanity!

Article on Red Bull : http://www.redbull.com/jp/ja/motorsports

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Info
Client :

Red Bull

Director / Producer :

Huxham Creative Studio

Category:

Viral film

Date:

November 4, 2016